Susie Albin-Najera is a marketing, public relations and media specialist in the field of travel & tourism, special events, production, promotions and content creation in the areas of hotel marketing, destination management, entertainment, consumer, corporate, non-profit and multicultural practices. Proficient in Spanish, her expertise is working in international markets and overseeing all aspects of leisure travel and destination marketing.
Her current role as Manager of Los Cabos Tourism Board in the Los Angeles office includes promoting Los Cabos as a primary tourism destination, managing public relations and marketing programs that position Los Cabos as a top tourism destination among Californians, new business development, sales, travel advisor training, promotions, celebrity and VIP relations, content creation and designing special events for the destination. She is an international liaison between the U.S. and Los Cabos and has expansive knowledge of the hotel product in the destination.
Celebrating its 11 th year in production and generating close to a million views, The Mexico Report is a resource for affluent travelers and showcases destination information, community heroes, and fosters positive relations with Mexico. The site has received numerous top blog awards and accolades from Condé Nast Traveler, among others.
In her previous role as Destination Marketing Manager for Pleasant Holidays, a subsidiary of AAA of Southern California, and one of the largest wholesale travel tour operators in the U.S., and Journese, the luxury brand of Pleasant Holidays, she oversaw strategic partner marketing efforts in Mexico, Central America and South America.
In this role, she worked directly with more than 500 hotels as well as airlines, activity providers, ground transportation suppliers and tourism boards.
Najera serves on the advisory host committee of the Maestro Cares foundation, founded by Latin Grammy award-winning singer Marc Anthony and producing partner Henry Cardenas and also served on the Board of Advisors of Corazon de Vida for five years serving the children of Baja California.
She was previously a Board Member for International Community Foundation which provides much-needed funding to charities assisting the underserved or in disaster recovery.
She has received several industry awards and certificates of recognition from the Mexican Consulate and Mexico Tourism Board for her commitment to promoting Mexico as a premiere travel destination.
World Travel Summit 2020 “Travel in the New Normal” | September 7th, 2020